Feb 11, 2009

We recently did a study of our medical device and IVD clients and asked them how they use their mobile phones. Of the 260+ people who responded, about 27% said they currently use their mobile phone to access information online. That was higher than we had expected. Another 43% said they do not use their phone for internet searches, but do use it for emailing or texting. About 30% only use their phones for calls.

The research is interesting because it shows that companies serving the medical device industry need to develop mobile phone friendly websites. Just trying accessing your own website using your mobile phone and see if it is user friendly on your screen. I know we'll be doing some work on this soon!


  • Emergo Marketing (not verified)