Human factors and smart products: Consumer perceptions, interactions and reality

Michael Wiklund, General Manager of Human Factors Research & Design at Emergo by UL, will appear at the 2020 Annual Meeting and Training Symposium of the International Consumer Product Health and Safety Organization (ICPHSO). He will participate in a plenary session on “Human factors and smart products: Consumer perceptions, interactions, and reality” taking place from 2:30-3:30 ET in the Grand Cypress Ballroom on Wednesday, February 19. The ICPHSO Annual Meeting runs from February 18-21 and will feature a wide variety of discussions, presentations, and networking opportunities.

While the terminology of “smart” devices suggests products that will take over some of the thinking for us, the reality is that many such devices will introduce new capabilities that make greater demands on us. A device that used to respond to a simple button press may now require you to speak to it, navigate through option menus, or configure it to function on a wireless home network. Greater levels of complexity and automation will provide more opportunities for user error as well as software bugs and exploits. To support safe functioning, device manufacturers need to apply human factors principles in the course of product design. This plenary session will address what these principles are and how they can be successfully applied in real-world situations.

For detailed information on the ICPHSO 2020 Annual Meeting and Training Symposium, including agenda, hotel/travel information, and registration, visit the event website.


Feb 18, 2020 - Feb 21, 2020

  • Hyatt Regency Grand Cypress
    One Grand Cypress Blvd
    Orlando, FL 32836


Michael Wiklund serves as General Manager of the Human Factors Research & Design practice at UL and a Professor of the Practice at Tufts University. He is the founder of Wiklund Research & Design, a human factors consulting firm that UL acquired in 2012. He is author, co-author, or editor of several books, as well as today's most pertinent standards and guidelines on human factors engineering of medical devices: AAMI HE75, IEC 62366-1, and IEC 62366-2.


  • Michael Wiklund
    General Manager, HFR&D